We and third parties, such as ad networks, web analytics companies and social networking platforms, may collect information (including Personal Information and Non-Personal Information, each as defined below) about you and your online activities over time and across our Services and other web sites. Unless you opt out following the instructions below, these companies may use your Personal Information, information about your visits to and usage of our Services and other web sites, and general geographic information derived from your IP address, in order to provide advertisements about goods and services that are customized to your interests and preferences on our Services and other web sites. Some advertisements may display icons that consumers can click on for more information about their advertising choices.
We work with advertising partners, including DoubleClick, Quantcast and Adobe, to make this happen. These companies may employ cookies, clear GIFs, tracking pixels and/or other tracking technologies to cause relevant ads to be displayed to you. To opt out of this, follow the instructions here or here. You may also individually opt out of DoubleClick here, Quantcast here and Adobe here. For information about applicable Doubleclick privacy practices, visit http://www.google.com/policies/privacy/; for information about Quantcast’s privacy practices, visit https://www.quantcast.com/how-we-do-it/consumer-choice/privacy-policy/; and for information about Adobe’s privacy practices, visit http://www.adobe.com/privacy/policy.html. If you do want to opt out using these tools, you need to opt out separately for each of your devices and for each Web browser you use (like Internet Explorer, Firefox or Safari) on each device. However, if you opt out, we may still suggest offerings to you on our Services based on your history at our Services.
You may opt in or opt out of our sharing of your Personal Information with third parties for their marketing use by following the directions in the “Opt Out” section below.
Table of Contents
What Information Does the USGA Collect?
The USGA collects two types of information from users of the Services: (1) non-personal information collected, for example, as you interact with our Services that cannot, in itself, be used to specifically identify or contact an individual (except as described below) (“Non-Personal Information”); and (2) personal information that can be used to specifically identify or contact an individual (“Personal Information”).
The USGA uses Web beacons or similar technologies to help track usage and viewing of the Services and communications (such as emails). Web beacons, also sometimes called single pixel GIFs or action tags, allow the USGA to track page and message viewing counts and patterns, which we use to focus and tailor future content development and otherwise measure and improve the performance of our Services.
The App collects precise information about the geographic location of your device. If your device is equipped with GPS or can connect with wireless access points or hot spots, or if your device is also a phone that communicates with cell towers or satellites, then your device is able to use these features to determine its precise geographic location. If you have consented using your device’s user interface, the geographic location of your device will be transmitted to our servers in real time any time that the App is running (even if you are not actively using the App or it is minimized on your device). Once you set your device to transmit its location information to us, your device will continue to transmit its location information to us (when it is open) until you set your device to no longer do so. You may at any time opt-out from further allowing us to have access to your device’s location information by accessing the Application’s location settings on your device and setting your device not to share its location with us.
Any or all of the above-described activities may be performed by us and/or on our behalf by our Representatives (defined below). These technologies enable us to assign a unique number to you, and relate your Non-Personal Information to other information about you, including your Personal Information. These technologies also enable us to recognize you when you access our Services using different Web browsers and different computers or devices.
When you use any of the Services, you may be asked to provide or otherwise choose to provide Personal Information, which may include, but is not limited to name, physical address (including zip code), e-mail address, password (selected by you), telephone and fax number, credit card information, golf background (such as whether you are an amateur or a professional, the name and address of your golf club, and your USGA Handicap Index), USGA membership identification number and other information you submit to us.
The above are only examples of the types of Personal Information we may collect. The actual types of Personal Information collected depend on the specific product or service you request, the types of transactions you conduct on the Services and the various activities in which you participate.
How Does the USGA Use My Information?
The USGA uses the information it collects (including Personal Information and Non-Personal Information) primarily to understand your needs, provide you with better products and services, and deliver the specific product, service, or information you requested. For example, we may use the information you provide for processing and evaluating your entry application, for processing your membership application, for processing transactions on certain of our Services, for processing your registration on certain of our Services, and for contacting you with regard to your membership, registration, transactions and other activities or accounts on our Services.
Information obtained through the Services (including both Personal Information and Non-Personal Information) may be combined and used in conjunction with information obtained through sources other than the Services or at different times, including both offline and online sources. The USGA and our Representatives may use this combined information to enhance and personalize your various experiences with us on and in connection with the Services.
Sharing with Third Parties
For example, we may share your information (including Personal Information and Non-Personal Information) with our affiliates, technical consultants, service providers, third party auditors, third party partners or other third parties who use such information on our behalf to help make the Services available, enhance their functionality, provide associated services, process your orders, or deliver content, samples, products, services, advertisements, gifts and prizes (our “Representatives”). Such Representatives include, for example, Web site or database hosting companies, address list hosting companies, e-mail service providers, analytics companies, advertising companies, distribution companies, fulfillment companies, payment processing companies and other similar vendors and services providers. We aim to implement reasonable and appropriate contractual and technical protections for limiting our Representatives’ use of your information to these business activities.
We reserve the right to access and disclose your Personal Information and Non-Personal Information as required by courts or administrative agencies and to the extent required to permit us to investigate suspected fraud, harassment, or other violations of any law, rule, or regulation, the rules or policies of our Web Sites, or the rights of third parties, or to investigate any suspected conduct which the USGA deems improper. We may disclose your Personal Information and Non-Personal Information when we have reason to believe that someone is causing injury to or interference with our rights or property, other users of the Application, or anyone else that could be harmed by such activities. We also reserve the right to transfer your Personal Information and other information in the event we, or a substantial portion of our assets, undergo a business restructuring, transfer of ownership, or similar transaction.
Please note that the USGA is not responsible for removing your information from third party lists or databases. You can restrict the use of certain of your Personal Information by certain direct mail companies by contacting: Mail Preference Service c/o Direct Marketing Association, P.O. Box 9008, Farmingdale, New York 11735-9008.
We may disclose non-personally identifying information regarding our users and user behavior as a measure of interest in, and use of, our Services to third parties, including, for example, aggregate data, such as overall patterns or demographic reports that do not describe or identify any individual user.
Third Party Advertisers
How Does the USGA Try to Protect My Information?
The security of your Personal Information is important to us. For example, when you register as a member or order from our on-line catalog on our Services, we endeavor to protect the security and integrity of any sensitive information collected thereon or there through by putting in place reasonable physical, electronic, and managerial procedures. However, while we strive to protect your Personal Information, due to the inherent open nature of the Internet we cannot guarantee that communications between you and any Services, or information stored on any Web Site or servers, will be free from unauthorized access by third parties such as hackers. Your use of the Services demonstrates your assumption of this risk.
You should be aware that any information and content, including Personal Information, and User Content (as hereinafter defined) you post to message boards, community tools, or other publicly accessible forums may be viewed and used by anyone with access to such forums. By using these services, you assume the risk that the Personal Information and User Content provided by you may be viewed and used by third parties.
If you are using a shared or public computer, we recommend that you log off your profile and close your browser window when you have finished using any of our Web Sites. If you notice any inaccuracies in your Personal Information, please contact us immediately. In the event that we believe that the security of your Personal Information in our possession or control may have been compromised, we may seek to notify you of that development. If a notification is appropriate, we would endeavor to do so as promptly as possible under the circumstances, and, to the extent we have your e-mail address, we may notify you by e-mail. Unless you notify us and provide us with alternative contact information (which you are free to do at any time by emailing us at email@example.com), you consent to our use of e-mail as the means of such notification.
Community Tools and Social Media
Links to Other Web Sites
Any of the Services may contain links, banners, or advertisements to other web sites. When you click on such links, banners, or advertisements, the privacy policies of the web sites to which you are linked and/or their service provider (as applicable) will govern the use of your information collected on such sites. The USGA does not have access to or control over any technologies or practices that may be used by third parties.
Children under the age of 13 years may not provide any Personal Information, including name, physical and e-mail address, telephone number, or any other information that allows others to contact them physically or electronically, to the USGA via any of the Services without verifiable parental consent. The USGA does not knowingly collect or solicit Personal Information from anyone under the age of 13 or knowingly allow such persons to register for use of any of the Services. In the event the USGA learns that we have collected Personal Information from a child under age 13 without verification of parental consent, we will delete such information as quickly as possible.
Consent to Worldwide Transfer and Processing of Personal Information
United States Golf Association
P.O. Box 708
Far Hills, NJ 07931
Please understand that if you opt out of receiving promotional correspondence from us, we may still contact you in connection with your relationship, activities, transactions and communications with us. Also, a request to have us stop sharing your Personal Information with other entities for marketing purposes will only apply as of the date of your request, and we will not be responsible for any communications that you may receive from entities that received your Personal Information prior to such request. In these cases, please contact that entity directly.
The USGA welcomes your questions and comments about privacy. Please feel free to contact us for any reason, including a request to be added to or taken off a marketing list or to prevent sharing your Personal Information with third parties, by sending an e-mail to firstname.lastname@example.org, calling us at (908) 234-2300, or writing us at the United States Golf Association, P.O. Box 746, Far Hills, New Jersey 07931.